Georgian Bay Spirit Co.

Cottage Country What's What

branded content

In an attempt to remove the connection between summer and Georgian Bay Gin, Georgian Bay Spirit Co. wanted a piece of branded content that married winter activities with the drinks. With the classic comedic style of director Adam Massey and a client that isn’t afraid to push the boundaries, Cottage Country What’s What was born as a series of videos, with Arctic Fox kicking off 2018.


Clark Stanley Creative Team

Chief Creative Officer: Adam Massey
Director: Adam Massey
Written by: Tim Keenleyside
Producer: Tim Corrigan
Editor: Matt Sutherland